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privacy policy


The Awesome Woman Dewdrop App detects the hydration levels of the user’s skin, tracks the moisture content on the user’s face, around the eyes, on the neck and the back of hands and monitors overall skin health overtime ("Services"). The app uses personal data collected or processed by the Dewdrop connected device ("Device") and/or the app.

The purpose of this Privacy Notice is to help you understand our privacy practices when you use our Services, including what information and personal data we collect, why we collect it and what we do with it, as well as your individual rights. The controller of your personal data under this Privacy Notice is Awesome Health doing business as Awesome Woman with address at 3964 Rivermark Plz Num 1018, Santa Clara, CA 95054 ("Awesome Woman", "our", "we" or "us").


Please also read our Terms, which describe the terms under which you use our Services.

What Information and Personal Data do we collect and for which Purposes?

We receive or collect information and personal data, as described in detail below, when we provide our Services, including when you access, download and install the app. We associate your personal data with unique identifiers.

Personal Data

We collect the following data:

• Your skin type and the moisture content of your skin, including face, neck, around the eyes, and back of hand.

We collect this data to provide you with the Services, including providing feedback and real time monitoring of the hydration level of your skin; give you a customized analysis to immediately address skin hydration issues; and send you daily hydration level testing reminders. We associate your information with your account.

Other than provided above, we ask you not to send or disclose any sensitive personal data (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religious, philosophical or other beliefs, health, sex life or sexual orientation, biometrics or genetic characteristics, criminal background or trade union membership) to us, on or through the app, or by any other means.

Account Data

We collect your personal data when you create an account.

• The personal data we collect may include your name, date of birth, gender, email address and password. We also process information on your app usage, including your session, login and authentication information, which we use to manage your account.

• We use your Account Data to create and manage your account and provide personalized Services. You can use your account to securely login to the app. If you create an account to login to the app, we will send you a welcoming email to verify your username and password, to communicate with you in response to your inquiries, to send you strictly service-related announcements, or direct marketing communications in case you have provided consent.

Because we use your Account Data to provide the Services, we consider this processing to be necessary for the performance of a contract to which you are party.

Cookies and Analytics

We use cookies, tags or similar technologies (“Cookies”) to operate, provide, improve, understand, and customize our Services. Cookies allow us to recognize your mobile device and collect information and personal data including your unique user device number, the IP address of your mobile device, the type of mobile internet browser or operating system you use, session and usage data, or service-related performance information, which is information about your use of the app.

When you consent to help improving the app, we collect and process your mobile device data and app usage information. To do so, we may use several service providers that process your app data on our behalf and pursuant to our instructions. Our service providers use Cookies to help us collect your information. Before we use Cookies for analytics purposes, we will ask your consent.

Ratings and Review Data

If you write a review or rate the app on the app stores, we may process such information to respond to your comments and questions, understand how you feel when using the app, get familiar with your general perception of the app and our brand, and use these insights to improve the app. We can only see your app store username, ratings, comments and any other detail you decide to share with us or make publicly available. Unless you require us to do so, we do not link this information to your account credentials or any other information we hold from you. Where you require customer support, we may use your data to follow-up on your case and guide you through our customer support process. We consider the processing of your ratings and review data to be based on a legitimate interest of Awesome Woman.

Customer Support Data

When you require customer support, we may ask you to provide us with information related to your use of our Services, including your interaction with Awesome Woman, and how to contact you so we can provide the required support. We operate and provide our Services, including providing customer support, and improving, fixing, and customizing our Services. We also use your information to respond to you when you contact us.

We consider the processing of your Customer Support data to be necessary for the performance of a contract to which you are party. .

Combined Data

We may combine your personal data, including Account Data and Cookies, with data collected during your interactions and usage of the Awesome Woman digital channels such as social media, websites, emails, apps and connected products, including your IP addresses, Cookies, mobile device information, communications you click on or tap, location details, and websites you visit.

We use your Combined Data to improve the content, functionality and usability of the app, Device(s) and Services, as well as to develop new products and services. In this case, we consider the processing of your Combined Data to be based on a legitimate interest of Awesome Woman. We may aggregate your Combined Data, removing individual personal data, in order to create publications, presentations, reports or other (marketing) communications, which we can use for both internal and external purposes.

If you consent to receiving promotional communications about Awesome Woman products, services, events and promotions that may be relevant to you based on your preferences and online behavior, we may send you marketing and promotional communications via email, phone and other digital channels, such as mobile apps and social media. To be able to tailor the communications to your preferences and behavior and provide you with a more relevant and personalized experience, we may analyze your Combined Data. You may opt-out and unsubscribe from such communications at any time. Before sending promotional communications to you, we will ask your consent.


The app may request your permission to access your mobile device, such as photos, camera, Wi Fi, geo-location, and Bluetooth. We require access when strictly necessary to provide the Services as detailed below.

• Bluetooth. The app requires Bluetooth connection to connect the Device to the app. You can at any time block your Bluetooth connection through the settings of your mobile device.

• Location. To allow users to connect and use any Bluetooth device with their phone, Android operating systems require users to give permission for the app to access coarse geographic location. On iOS, the app asks users to give permission for the app to access geographic location. The app does not use these permissions to determine your location, nor does Awesome Woman collect your location data. You can revoke location permissions at any time in the settings of your mobile device. However, if the location service permission is revoked by the user, the pairing of the device via Bluetooth will cease to work, and the device will not be used to determine the skin moisture.

• In some cases, your operating system may request permissions that your mobile device needs for technical reasons, but that are not controlled or used by Awesome Woman. We will not collect any data associated with such permissions unless required to provide our services in accordance with this notice.

With whom are Personal Data shared?

Awesome Woman may disclose your personal data to third party service providers, business partners, or other third parties in accordance with this Privacy Notice and/or applicable law.


We may share your data with other Awesome Woman entities. For instance, some Awesome Woman entities may help us manage the app infrastructure or manage your inquiries. Only people that strictly require access to fulfil their jobs will process your data.

Service Providers

We work with third-party service providers to help us operate, provide, improve, understand, customize, support, and market our Services.

We may share your personal data with the following service providers:

IT and Cloud Providers

These service providers deliver the necessary hardware, software, networking, storage, transactional services and/or related technology required to run the app or provide the Services.

Analytics and Survey Service Providers

These service providers deliver the necessary hardware, software, networking, storage, and/or related technology that we require to perform app analytics or run surveys.

Awesome Woman requires its service providers to provide an adequate level of protection to your personal data similar to the level that we provide. We require our service providers to process your personal data only in accordance with our instructions and only for the specific purposes mentioned above, to have access to the minimum amount of data they need to deliver a specific service, and to protect the security of your personal data.

Other Third Parties

Awesome Woman may also work with third parties who process your personal data for their own purposes. If Awesome Woman shares personal data with third parties that use your personal data for their own purposes, Awesome Woman will ensure to inform you and/or obtain your consent in accordance with applicable laws before sharing your personal data. In this case, please read their privacy notices carefully as they inform about their privacy practices, including, what type of personal data they collect, how they use, process and protect them.

Awesome Woman sometimes sells a business or a part of a business to another company. Such a transfer of ownership could include the transfer of your personal data directly related to that business, to the purchasing company. All of our rights and obligations under our Privacy Notice are freely assignable by Awesome Woman to any of our affiliates, in connection with a merger, acquisition, restructuring, or sale of assets, or by operation of law or otherwise, and we may transfer your personal data to any of our affiliates, successor entities, or new owner.

We may share your personal data with the following third parties:

• Third party service providers in accordance with this notice.

In this case, we may process and share your personal data based on your consent, to fulfill our contractual obligations when providing services to you or based on our legitimate interest.

Finally, when required by law, or as necessary to protect our rights, we may share your data with public and governmental authorities.

Cross-border Transfer

Your personal data may be stored and processed in any country in which we engage service providers, and by using the Services you acknowledge the transfer (if any) of information to countries outside of your country of residence, which may have data protection rules that are different from those of your country. In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your personal data.

How Long Do We Keep Your Data?

We will retain your personal data for as long as needed or permitted in light of the purpose(s) for which the data is collected. The criteria we use to determine our retention periods include: (i) the length of time you use the app and Services; (ii) whether there is a legal obligation to which we are subject; or (iii) whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).

Your Choices and Rights

If you would like to submit a request to access, rectify, erase, restrict or object to the processing of personal data that you have previously provided to us, or if you would like to submit a request to receive an electronic copy of your personal data for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), you may contact us at We will respond to your request consistent with applicable law.

In your request, please make clear what personal data you would like to access, rectify, erase, restrict or object to its processing. For your protection, we may only implement requests with respect to the personal data associated with your account, your email address or other account information, that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable.

Where we rely on consent to collect and/or process your personal data, you may withdraw your consent at any time, without affecting the lawfulness of processing based on consent before your withdrawal. Where we rely on performance of a contract to process your personal data for purposes of the Services, we may not be able to provide the Services if we do not receive your information.

Please note that if you make use of (some of) your choices and rights, you may not be able to use, in whole or in part, our Services anymore.

When we process your personal data based on a legal obligation to which we are subject, including when you interact with us to exercise any of your rights, we consider the processing to be lawful.

We Protect Your Personal Data

We take seriously our duty to protect the data you entrust to Awesome Woman against accidental or unauthorized alteration, loss, misuse, disclosure or access. Awesome Woman uses a variety of security technologies, technical and organizational measures to help protect your data. For this purpose, we implement, among others, access controls, use firewalls and secure protocols.

Special Information for Parents

While the Services are not directed to children, as defined under applicable law, it is Awesome Woman’s policy to comply with the law when it requires parent or guardian permission before collecting, using or disclosing personal data of children. We are committed to protecting the privacy needs of children and we strongly encourage parents and guardians to take an active role in their children’s online activities and interests.

If a parent or guardian becomes aware that his or her child has provided us with his or her personal data without their consent, please contact us at If we become aware that a child has provided us with personal data, we will delete his/her data from our files.

Changes to this Privacy Notice

Our Services may change from time to time without prior notice to you. For this reason, we reserve the right to amend or update this Privacy Notice from time to time. When we update this Privacy Notice, we will also update the date at the top of this Privacy Notice.

We encourage you to review regularly the latest version of this Privacy Notice.

The new Privacy Notice will become effective immediately upon publication. If you do not agree to the revised notice, you should alter your preferences, or consider stop using our Services. By continuing to access or make use of our Services after those changes become effective, you acknowledge that you have been informed and agree to the Privacy Notice as amended.

Contact Us

If you have any question about this Privacy Notice or about the way in which Awesome Woman uses your personal data, you may contact us at Alternatively, you have the right to lodge a complaint with a supervisory authority competent for your region.

Additional information for California Residents

California Civil Code Section 1798.83 permits our customers who are California residents to request and obtain from us once a year, free of charge, information aboutthe personal information (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. If you are a California resident and like to make such a request, please visit our privacy website:

Pursuant to the California Consumer Privacy Act of 2018 (“CCPA”), we are providing the following details regarding the categories of Personal Information that we collect and process about California residents via the Device and/or the app. For details on how we handle Personal Information pursuant to the CCPA in other contexts, please see below. Under the CCPA,

Personal Information” is information that identifies, relates to, or could reasonably be linked with a particular California resident or household.

Sources of Personal Information

We collect Personal Information from:

• Our interactions with you through the Device and/or the app; and

• Our affiliates.

Collection and Disclosure of Personal Information

The following chart details which categories of Personal Information about California residents we plan to collect, as well as which categories of Personal Information we have collected and disclosed for our operational business purposes in the preceding 12 months.

Categories of Personal Information

Identifiers, such as name, contact information, IP address and other online identifiers.

Personal information as defined in the California customer records law, such as name and contact information

Characteristics of protected classifications under California or federal law, such as age and sex

Internet or network activity information, such as browsing

Disclosed to Which Categories of Third Parties for Operational Business Purposes

Our affiliates and subsidiaries; trusted third party service providers; business partners; third-party sponsors of sweepstakes, contests and similar promotions; your social media account providers, in connection with the social sharing you choose to us in accordance with this Privacy Notice.

Our affiliates and subsidiaries; trusted third party service providers and business partners in accordance with this Privacy Notice.

Our affiliates and subsidiaries; trusted third party service providers and business partners in accordance with this Privacy Notice.

Categories of Personal


history and interactions with our online services

Inferences drawn from any of the Personal Information listed above to create a profile about, for example, an individual’s preferences, behavior and characteristics

Use of Personal Information

Disclosed to Which Categories of Third Parties for Operational Business Purposes

Our affiliates and subsidiaries; trusted third party service providers and business partners in accordance with this Privacy Notice.

Our affiliates and subsidiaries; trusted third party service providers and business partners in accordance with this Privacy Notice.

We use these categories of Personal Information for the purposes of operating, managing, and maintaining our business, providing our products and services, and accomplishing our business purposes and objectives, as described above under “What Information and Personal Data do we collect and for which Purposes?”

We do not sell and have not sold Personal Information in the preceding 12 months, as “sale” is defined in the CCPA. We do not sell the Personal Information of minors under 16 years of age.

Individual Rights and Requests

If you are a California resident, you may request that we:

• Disclose to you the following information covering the 12 months preceding your request: - The categories of Personal Information we collected about you and the categories of sources from which we collected such Personal Information;

- The specific pieces of Personal Information we collected about you;

- The business or commercial purpose for collecting (if applicable) Personal Information about you; and

- The categories of Personal Information about you that we otherwise shared or disclosed, and the categories of third parties with whom we shared or to whom we disclosed such Personal Information (if applicable).

• Delete Personal Information we collected from you.

To make a request for the disclosures or deletion described above, please contact us at:

us/requests/new?pk_vid=8cb63bb2e60657d91656648166c07182. We will verify and respond to your request as described above in “Your Choices and Rights” and consistent with applicable law, taking into account the type and sensitivity of the Personal Information subject to the request. We may need to request additional Personal Information from you, such as email address, mailing address, or telephone number in order to verify your identity and protect against fraudulent requests. If you make a deletion request, we may ask you to verify your request before we delete your Personal Information.

You have the right to be free from unlawful discrimination for exercising your rights under the CCPA.

Authorized Agents

If you want to make a request as an authorized agent on behalf of a California resident, you may use the submission methods noted above. As part of our verification process, we may request that you provide, as applicable:

• Proof of your registration with the California Secretary of State to conduct business in California;

• A power of attorney from the California resident pursuant to Probate Code sections 4000- 4465;

• Written permission that the California resident has authorized you to make a request on the resident’s behalf. This permission must be signed (via physical or e-signature) by the California resident.

If you are making a request on behalf of a California resident and have not provided us with a power of attorney from the resident pursuant to Probate Code sections 4000-4465, we may also require the resident to:

• Provide you with a written permission signed by the resident to make the request on the resident’s behalf;

• Verify the resident’s own identity directly with us;

• Directly confirm with us that the resident provided you permission to submit the request.

Nevada Privacy Rights

If you are a Nevada resident, you have the right to request that we do not sell your covered information (as those terms are defined in N.R.S. 603A) that we have collected, or may collect, from you. We do not sell your covered information, however, if you would like to make such a request you may do so by contacting us at

United States of America

Our Services are maintained in the United States of America. By using the Services, you authorize the export of Personal Information to the USA and its storage and use as specified in this Policy.

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